HORIZON
BUSINESS CARD DESIGN
Challenging the modern trend of overly simplistic logos, this design explores a more original and visually captivating approach. Based on the concept of a fictional company called "HORIZON," the design visually interprets its meaning using a polygon technique to create a refined and three-dimensional cloud form.

Inspired by the blue sky and the clouds floating on the horizon, this design conveys the message of "discovering a new world beyond the horizon." The scattered polygon fragments enhance the sense of constant change and growth, symbolizing the company's evolving vision.

A carefully selected palette of various shades of blue creates a cool and sophisticated atmosphere, while the elegant "G-MARKET" font strengthens the brand identity. "HORIZON" is more than just a corporate logo—it represents a brand philosophy centered on exploring new possibilities.



ABOUT

REPUBLIC OF KOREA, 21

zamdori77@gmail.com

@estratino @estxiv


IM EST

As a designer in the field of visual design, I pursue originality and innovation, creating refined and sophisticated works based on my own design philosophy. By focusing on user experience, I enhance brand value and engage audiences through visual storytelling. With experience gained from various projects, I integrate design principles to effectively visualize clients' visions.